Who we are
Our vision
Samaritans’ vision is that fewer people die by suicide.
Our ambition is that the suicide rate reaches its lowest ever levels in the UK and Ireland.
Our purpose
Samaritans is the charity that prevents suicide through the power of human connection.
We provide compassionate listening services to people in emotional crisis, 24/7. We combine evidence with lived experience to influence decision makers to tackle the underlying causes of suicide.
We change attitudes and encourage people struggling with suicidal thoughts to seek support.
Together we can prevent suicide today. Because tomorrow’s too late.
Our strategic priorities
Over the next ten years our ambitions are set out under our strategic priorities.
Priority 1
Access
Priority 2
Reach
Priority 3
Impact
Priority 4
Capacity
Priority 5
Sustainability
Volunteering with Samaritans reminded me just how powerful human connection can be. I’ve seen ordinary people doing extraordinary things; volunteers quietly changing lives simply by being present, compassionate and non-judgemental. That’s what makes it so special to me – fewer people dying by suicide starts with everyday people choosing to listen.
Jenna