Samaritans’ Brew Monday is a ‘tea-rrific’ success with 100,000 teabag giveaway

Samaritans’ Brew Monday event on 21st January 2019 was a tea-rrific success with 100,000 branded tea bags handed out across the UK in a bid to banish the winter blues, combat loneliness and raise money over a cuppa. As events continue throughout the week, here’s a round up of what has happened.

Celebrities showed their support on social media, with comedian Matt Lucas calling on people to get the kettle on:

And Russell Brand recommended #BrewMonday:

BBC radio presenter Gemma Cairney and Love Island’s Dr Alex also showed their support on social media.

More than one hundred train stations hosted events, with Reading leading the way with support from Great Western Railway, Network Rail and British Transport Police also supporting on Twitter.

London Liverpool Street and London Victoria stations also greeted rail passengers.

Companies also got involved, with a sponsored walk by PWC Scotland carefully timed at sunrise to include sighting of the blood wolf moon.

And John Lewis in Leeds hosted an event in their café:

Meanwhile, firefighters on Merseyside called on Liverpudlians to check on their neighbours (and while they’re at it, check their smoke alarms work) so that everyone is keeping safe and well.

Book lovers got a friendly welcome in Northern Ireland as libraries there joined in with Brew Monday.

It was ‘ready steady bake’ in Kingston with lots of sweat treats for those popping along to their branch event. Meanwhile, Norwich lit their City Hall in Samaritans green to show their support.

Over at the House of Commons MPs clinked Samaritans mugs when MP Liz Twist hosted a parliamentary tea party attended by Minister for Suicide Prevention and Mental Health, Jackie Doyle-Price and Rail Minister Andrew Jones amongst other MPs.

And around the country the Brew Monday campaign was featured in newspapers, online, and on the radio with many including the Brew Monday campaign video.

Samaritans CEO Ruth Sutherland said: “We are in the depths of winter and the temperatures were chilly yesterday but that didn’t stop the public turning out in support of Brew Monday. We’d like to thank them and our volunteers for staging events even in freezing cold train stations. Samaritans' Brew Monday spread both warmth and cheer.  It’s like the domino effect – a chain reaction of positive events. Anyone going through a tough time might need reassurance that someone is there should they need it. Lending a listening ear over a cuppa is so important, never underestimate the power of human connection.

“There’s still time to get involved and take action to help combat loneliness, we’re asking everyone to read our latest report. It found young people report feeling lonely more often than older age groups. Join us in asking the Government to put them at the heart of their work on loneliness and suicide prevention.” 


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