Brew Monday Press Pack

We’re turning ‘the most difficult day of the year’ on its head by renaming Monday 21 January from 'Blue Monday' to ‘Brew Monday’.

Thousands of people across the UK are getting together with friends, family or workmates for a cuppa and a catch up, and to raise money to support Samaritans' life-saving services.

About Brew Monday

We are encouraging people to get people together for a cuppa, a chat and to banish the winter blues. Find out more about Brew Monday and how it started here.

We’re giving anyone who signs up a free fundraising pack with everything they need to host their own Brew Monday event at home, work or in your community.

Help us spread the word

We’ve put together a press pack that you can use to help us reach as many people as possible. You can click to download assets below.

Brew Monday Assets


For more information you can contact our press team on +44 (0)20 8394 8300, press@samaritans.org or outside office hours on +44 (0)7943 809 162.

We appreciate your support and welcome any feedback you have about the campaign.