Samaritans' new fundraising TV campaign features a character called Lisa, a young woman who has experienced a lifetime of abuse and is extremely distressed, but finds the strength to phone Samaritans. The advert closes with Lisa looking more positive, having made the call to Samaritans, emphasising that she has taken an important first step in rebuilding her life.

The advert appeals for viewers to make a regular £3 monthly donation to help fund the vital 24:7 services provided by the emotional support charity. Samaritans is contacted more than 5 million times every year via its telephone, email and text helpline services. Funds raised from the appeal will allow the charity to reach out to more people in distress, ultimately reducing the number of people who die by suicide.

Find out more about the making of Lisa's Story

Tell us your story

If you have contacted Samaritans in the past and our service has helped you, then we’d be very grateful if you could tell us your story. Find out more about helping Samaritans.