Portraits of people at breaking point

About the campaign
A series of moving
‘Portrait’ films were produced to distribute across the internet,
to demonstrate the range of callers and issues our volunteers have
to respond to every day.
The ‘Portrait’ films were
part of Lisa’s Story, a campaign leading with a 60 second
fundraising advert, premiering on digital freeview channels,
including ITV2 and More 4 on 16 November 2009.
Made in a stark and minimal
Andy Warhol style, the ‘Portrait’ films feature three actors slowly
showing a disintegration of their emotions and these will act as a
viral element to promote the TV advert. The campaign will be
supported by some press, radio and outdoor advertising.
As all calls to Samaritans
are treated in the strictest confidence, the callers’ stories were
brought to life by actors. However, Samaritans wanted to ensure the
portrayal of the callers experience was as accurate as
possible.
Help us be there when they’re ready to talk
Every 6 seconds someone contacts
Samaritans.
This campaign was
created to raise the essential funds we need to keep our phone
lines open – and to recruit and train the thousands of volunteers
we need so we can continue to answer every call.
Whatever they’re going
through, it is vital that we are ready to answer their cry for
help. That’s why our lines are open 24 hours a day, 365 days a
year.
But we need your help to
keep those phone lines open, by recruiting and training the
volunteers we need. Please donate today, so we can continue to
answer every call, whenever we are needed. Thank you.
Every month, I would like to donate:
- £10 to train a volunteer
- £5 to answer 19 emails
- £3 to respond to one call
Or call our donation hotline on 0800 044 5588
Portraits of people at breaking point
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| Portrait of abuse
remembered: |

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| Portrait of
defeat: |

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| Portrait of a man on the
edge: |

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Tell us your story
If you have contacted Samaritans in the past and our service has
helped you, then we’d be very grateful if you could tell us your
story. Find out more about helping
Samaritans.
